While site visits are great, I find that renters often become “professional site visitors” and may view a dozen or more spaces before finally settling on one.
Here is what I do: I only set up site visits during times when I know for a fact that I have nothing going on (9am weekdays) and I pay close attention to the wording they use when they inquire.
If the message just says something like “can I see your site before booking?” with no real personality added in, they are a professional site visitor. While I will set up a site visit and greet them with a warm smile and an anecdote, I keep it limited to 15 minutes and I do not necessarily expect a booking.
If they start with “Wow, I LOVE your space! I think it will fit our needs, but can we see it in person?” They get 20 minutes and a cup of coffee and TWO anecdotes
The professional site visitors will look at so many spaces that they often forget which one is which, but they are still valuable resources and worthy of our time and attention, but I am very realistic with who I believe will and will not book our space.
But you know what? I’ve been surprised a few times, too!!